DiscoverSoul & Science: Fast Forward Your Marketing MindOWYN CMO Julia Perez | Be In Love With Your Industry (2023)
OWYN CMO Julia Perez | Be In Love With Your Industry (2023)

OWYN CMO Julia Perez | Be In Love With Your Industry (2023)

Update: 2024-05-13
Share

Description

This week, we're revisiting our amazing conversation with Julia Perez, CMO at OWYN from May 2023.

Julia is a New York born, Miami-based marketing executive with a deep understanding of high-growth, healthier-for-you food and beverage startups. With more than 10 years of experience working for brands like Red Bull, Hain Celestial, RSP Nutrition, and CORE Water, it’s actually kind of her superpower. Her continued success in the health and wellness space led her to the role of Chief Marketing Officer at OWYN, which stands for Only What You Need, a plant-based nutrition company best known for its ready-to-drink protein shakes. OWYN is currently the #1 best selling plant protein shake in the US.  

In this episode you’ll learn: 
  • How OWYN is cleaning up the sports nutrition industry with transparency, education, and empowering messaging
  • Where Julia stands on the Ozempic trend and how OWYN fits in 
  • Why you shouldn’t forget about the big picture when looking at segmented data
  • The value of being an early adopter and in love with your industry
Brought to you by Mekanism.  
Comments 
loading
In Channel
loading
00:00
00:00
1.0x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

OWYN CMO Julia Perez | Be In Love With Your Industry (2023)

OWYN CMO Julia Perez | Be In Love With Your Industry (2023)

Mekanism and Jason Harris